Services

LINE & Mini App Solutions

When LINE engagement exists but commercial impact doesn’t.

Quick view

Who it’s for: Teams using LINE as a core growth and loyalty channel.

Category: Core Platforms & Data

Mini App UX and flowsE-commerce and couponing
Book a working sessionView service details

Context / why this problem exists

Many brands invest heavily in LINE — growing followers, running broadcasts, launching mini apps — yet struggle to prove how this translates into revenue or loyalty.

The issue isn’t LINE adoption. It’s the lack of designed commercial mechanics behind it.

When this is the right solution

  • ▸LINE is a core channel for your customers
  • ▸Engagement is high but conversion is unclear
  • ▸Loyalty programs feel disconnected from purchase behavior
  • ▸You need measurable impact, not vanity metrics

When this is not the right solution

  • ▸LINE is not a priority channel
  • ▸You only need basic broadcast or coupon blasts
  • ▸You are experimenting without long-term ownership

How OUTLIER approaches it

We design LINE experiences as commercial systems, not content channels. This includes:

  • ▸Mini App UX and flows tied to real outcomes
  • ▸Offer, wallet, and reward mechanics
  • ▸Integration with CRM, e-commerce, and offline touchpoints
  • ▸Measurement that connects engagement to revenue

What changes after

  • ▸Active members, not just followers
  • ▸Clear linkage between LINE actions and sales
  • ▸Reusable mechanics instead of one-off campaigns
  • ▸A channel that compounds value over time
Book a working sessionView more servicesNot sure? Explore whether LINE should be a core revenue channel for your brand

Recent proof points

LINE Platform

LINE mini app overhaul readiness

LINE Platform

Validated

Validated (Lab tested)

LINE mini app overhaul readiness

Prepared a production-ready overhaul framework to migrate standard LINE LIFF experiences into a scalable LINE mini app — designed around habit loops, rewards, and partner activation.

  • ▸End-to-end mini app architecture replacing standard LIFF flows
  • ▸Reward logic and habit loop mechanics tested in controlled environments
  • ▸Integration patterns for retail partner participation and campaign scaling
  • ▸Deployment playbook ready for brand rollout
Services

GenAI support copilot with RAG

Services

Validated

Digital services company

GenAI support copilot with RAG

Designed an intelligent, on-brand GenAI copilot that turns internal knowledge into real-time, personalized support — learning continuously from customer behavior while operating within strict governance and legal guardrails.

  • ▸Controlled RAG engine trained only on approved internal knowledge
  • ▸Built-in guardrails to ensure brand safety, accountability, and legal compliance
  • ▸Human-in-the-loop escalation for sensitive or high-impact interactions
  • ▸Self-learning feedback loop using real user input and behavior
  • ▸CRM-integrated intelligence to tailor responses by customer profile and context